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Investor
Pandora is the world's largest jewellery brand with 31.7 billion Danish kroner in revenue in 2024 and a store network of around 2,700 concept stores.
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Numbers
31.7 BN
DKK billion revenue Pandora's latest campaign, BE LOVE, is a universal affirmation of love which is rooted in its longstanding brand purpose of “giving a voice to people’s loves.” It is bringing Pandora's brand purpose to life.
100%
Recycled silver and gold used in our jewellery crafting as of August 2024
37,000
Employees
6,800
Points of sale in more than 100 countries
35%
Women in leadership
~865M
Customer visits to our stores and online
113M
Pieces of jewellery sold, corresponding to three pieces every second
7000
Pieces of jewellery sold,
corresponding to three pieces every second
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Get in touch with investor relations
What story do you want to tell?
What story do you want to tell?
Love, Hearts, cupids, kisses galore. Whether your love is for a partner, friend, or a celebration of self, these charms exude that warm, fuzzy feeling.
Shop heart charms 1